As the writers continue to strike in Hollywood, I can't think of a better time for them to change the game. As media and the content providers continue to change, the writers could easily pick up their ball and go play somewhere else. Is this the time that television and movies distributed and viewed primarily online finally make the turn? There is money to be made if someone wants to take the risk.

The best time to change the game is when you're losing and behind.

Updated 12/12/07:
Looks like Paramount is one of the first studios to take the plunge by offering the new Jackass movie free online. It may not be the best content or optimal situation, but at least it's a start.

Additional Resources:
No Writers at the Network? - People Powered Media takes off!
NY Times - Web Videos Stealing TV Viewers, and Marketers

Tags: Community, Web 2.0, Bob Hazlett