• You understand social media and the benefits it can bring to your personal life, your company or a client's business, but not everyone is on the same boat. Chris Brogan breaks down the high level points to introducing a social media adoption strategy. I couldn't agree with him more on (1) Show the Reward, Not the Tools, (2) Consider Head Count and (3) Start Simple and Lay it Out.
• SearchMarketingGurus.com give a great overview to Optimizing your Press Release for Search Engines and People
• On September 15, 1997 Larry Page and Sergey Brin registered the domain name Google.com. Their market value today sits at $164 billion. Excuse me while I go cry myself to sleep.
• Ogilvy's Blogger Outreach Code of Ethics which should be offset somewhere by the Blogger's Guide to Publicity.
• The Business Blogging Toolset - 100 Resources for Entrepreneur Writers. Feel free to also check out my earlier post on What is a Blog and How Can It Help Your Small Business.

Tags: Tools, Bob Hazlett